Asahi Beverages Pty Ltd is the Australian subsidiary of Japan's Asahi Group Holdings, one of the world's largest beverage companies. It owns major Australian brands including Carlton & United Breweries (VB, Carlton Draught, Great Northern), Schweppes Australia, and Cool Ridge water. The company significantly expanded in Australia through acquiring CUB from AB InBev in 2020 for $16 billion, making it Australia's largest brewer.