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Tooheys
93239707
Who really owns this
Follow the money
Tooheys
Owned by Lion Pty Ltd (Australia)
🔴Multinational
Transparency score7/10High deception

Tooheys trades heavily on its 150+ years of Sydney heritage while burying its Japanese multinational ownership. The Lion/Kirin connection requires dedicated research to uncover — it's not prominently disclosed on brand materials.

⚠️ The deception

This brand was once independent. It was acquired and continues to trade on its original identity. The ownership changed. The branding didn't.

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